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Companies can spend thousands to millions of pounds sterling on printed materials. The purpose of this paper is to show that by analyzing and separating different purposes of an company's printed materials, companies can significantly save time and money on the printing materials by exploiting new online and printing solutions.

Offset, Digital and Office Printing

Whenever choosing a printing strategy it's important to really know what kind of printer to make use of:Offset printing can be an older process which designs using metallic plates to copy the image to the paper. Printing with this technique means that the individual elements in the printing material cannot be changed unless a new metal plate is generated. This technique is cost effective when used for stamping large quantities. Digital producing is a more recent producing method which reproduces images onto the site. This printing method supports variable printing where any aspect in the print material may be improved without influencing the set costs. This technique is cost effective when used for smaller quantities (about 10-500 pcs).Office Printing is a relatively new approach to printing. Using the arrival of colour printers as a staple in practically every office, printing materials in the office is a convenient benefit. The disadvantage however, is that paper and ink for producing in larger amounts can become quite expensive. As well as the cost, not absolutely all office printers offer the professional quality desired for materials such as brochures and data sheets. knowing which printer is appropriate for the number and quality of the materials needed, will aid companies to help make the right choice and save on printing costs.

Cheap Business Printing Strategies

The first rung on the ladder to cheap business printing is wearing down the function of your printed materials.
Most printed materials serve a triple function: Presenting a good professional impression to relevant parties such as, investors, clients and suppliers Increasing brand awareness by leaving relevant parties with a visual reminder of your company and product/service. Conversing information in regards to a company's products to the relevant parties. Data sheets and company profile brochures are necessary for a company's image. These print materials also connect information to clients about the company's products and services. This white paper provides methods for saving money and time on planning, creating, and stamping of office and promotional materials, by analyzing and separating their functions.

Datasheet and brochure printing - Technique to save well on printing costs. Data sheets serve as a communication tool to help customers and suppliers understand a company's product. Many companies print at the least 1000 copies of each data sheet on an offset printing device in order to find a low cost per sheet. Using the development of digital printers, it's possible to printing smaller amounts but as the quantity increases the cost per data sheet is static while stamping on an offset computer printer generates a reducing cost per data sheet as print volume increase. After the specifications of a product changes, the data sheet is outdated and must be up to date. The obsolete data sheets are generally discarded.

A graphic designer will need to prepare the layout and graphics for the initial data sheet template. This cost may range between approximately £300-£700. After the template is designed, each additional alteration cost may range between £70-£200 and then another £70-£150 for a number of design changes. Since the key purpose of a data sheet is to mention information and reinforce the company's image, printing the info sheets and brochures by using an office computer printer will fulfill the function of connecting information but it does not fulfill the purpose of reinforcing the business's image. This matter may be resolved by stamping high quality demonstration folders on an offset or digital printer. This will show the clients with a first impression that reinforces the business's image in an arranged and professional fashion.

Presentation strategy - Save with folders. Demonstration folders provide the perfect solution for ensuring that data sheets and brochures are shown in a professional and attractive fashion. Folders are a very useful and adaptable demonstration tool. Inserting a data sheet and other informative materials, into a smartly designed and brand folder will leave a specialist impression on those getting the information.

Although folders tend to be costly, ordering folders in large quantities will never be a waste. They could continually be used to provide a multitude of communication materials. Purchasing folders from a web printing company that offers free design templates, or a do-it-yourself design and image upload application, will reduce the cost to about £0.46 per piece.

Using a folder, the data sheet's only purpose will be conveying information and the folder provides the professional impression had a need to impress clients and colleagues. In this case, a data sheet with a straightforward letterhead or custom logo will succeed. By keeping the look simple, the template can be continued file and the info sheet may be up to date as needed. This may prevent expensive reprints at a printer. In the internet it is straightforward to find existing brochure and data sheet templates which may be downloaded for Microsoft Expression.

This strategy is applicable to printing a company profile brochure as well. Today many companies print brochures in large quantities at an offset printing device. However, many companies are changing their management, business focus, or other company related details anticipated to market changes and such. It could save money and time to printing these brochures in the office as well. However, this plan is merely effective for companies stamping small quantities at the same time.

The typical or offline printing process. This technique of printing requires that the business pay two split subcontractors, a graphic developer and a producing company. Furthermore the employee will also have to spend work time with the graphic artist.

Working with a graphic designer requires: Describing the idea and graphic requirements, Talking about layout, design and shades, Revising and modifying drafts.

After the design is ready it's time to contact the printer. The online stamping process. Working with an online stamping company for small or large quantities can save a significant timeframe and money. This method provides companies with professional printed materials that fulfill all three functions as outlined above - display, brand consciousness and information communication. There is no need for folders because the printing is high quality.

Why are online printers a cheaper solution? Being that they are online, they may be positioned in low hire areas. Most are bigger than traditional printers and can reduce their costs anticipated to economies of range. Free design templates be able to work without a visual designer. They get rid of the time that an employee spends dealing with a visual designer. Reduce the time-to-market, since there is absolutely no wait time regarding design authorization and revisions.

It is important to choose your web computer printer carefully some offer benefits such as: Free image uploads. This allows employees to easily upload existing company logos. Free design templates. Free "design upload" option. This way a business with an in-house graphic artist or a prior design may upload for producing. Graphic artists who are always designed for adjustments, or for creating custom designs. Free online storage space of designs for convenient reprinting.

Comparison chart - Printing prices

This price comparison chart compares the printing and production charges for the normal printing solution to the price saving printing strategies described above. The chart compares: Typical/offline stamping strategy.

Eight data sheets and one company profile brochure, Set is printed four times during the period of two years, 250 units of each item are printed every time for a total of 1000 products each, This is actually the most expensive method for printing business materials.

Online printing strategy- Eight data sheets and one company account brochure, Set is printed four times over the course of two years, 250 units of each item are printed every time for a complete of 1000 models each.

This strategy supplies the cheapest printing solution for most companies. Office producing strategy - Small amounts each time, Eight data sheets, one company account sheet and one folder, 1000 folders are published only one time, Eight data sheets and company account sheet are imprinted 25 times - 10 products each time for a total of 250 systems each. Despite the fact that less brochures and data sheets are branded (250 instead of 1000), this technique still costs more than the web printing strategy. However, the advantage of this strategy is the fact that the info sheets are more up-to-date because they're printed more frequently in smaller amounts. Office stamping strategy - Large amounts each time, Eight data sheets, one company profile sheet and one folder, Arranged is printed four times over the course of 2 yrs, 250 units of every item are printed every time for a complete of 1000 units each, This strategy proves to be more expensive than even the typical/offline method.


Stamping small quantities in the office offers a strategy which allows materials to become more up-to-date because they're printed out in smaller quantities and more frequently. In comparison with the typical/offline strategy this method provides a keeping of 47%, however the producing quality is low and in the long run, stamping 250 sets in the office costs more than producing 1000 models at an online computer printer.

If you enjoyed this information and you would certainly like to receive additional details regarding postcards from google earth kindly go to our internet site. Online printing solutions offer businesses a highly effective and efficient technique for producing small or large levels of printing materials. Compared to the typical/offline producing costs (according to the example in this white paper) the web printer offers businesses a complete keeping of 68%. Thus the web printer supplies the cheapest business producing solution.